Playground Magazine
Issue 1 Launch Event
ABOUT THE CLIENT
Playground, an honest magazine for imaginative minds, was created and published by studio playground in December 2023. We’ve decided to host a launch event to support and celebrate the first issue’s release.
YEAR
2023
SERVICES
Event Concept
Event Production
Event Communication & Guestlist
Content Creation
ABOUT THE PROJECT
Launching an event in December presents both a challenge and an opportunity. Amidst the hustle and bustle of the festive season, the event was designed to provide a break during the busy holiday period. Guests were invited to mingle around the new magazine, warm up with cookies, re-energise with coffee, socialise over cocktails, and meet other creatives.
It was also one of the first opportunities to touch and purchase “Playground” directly from us.
VENUE
Draugų Vardai, an up-and-coming listening bar and experimental space in Vilnius.
MUSIC
Editorial team’s curated “Playground Issue 1” playlist, enhancing the celebration & environment.
Over 150 guests attended
The event provided an opportunity to create content and buzz both for us and the visitors
Increased studio playground’s and Playground Magazine’s visibility within the creative sector in Vilnius
New partnerships created for upcoming projects
The launch event served as a meeting point for our team, collaborators, partners, and the wider creative community
More than 40 copies of “Playground Issue 1” got sold during the event